Find Us at The Big E 2025
If youāve never been to The Big E, youāre missing out on one of New Englandās best traditions. Happening September 12ā28, 2025 in West Springfield, Massachusetts, The Big E is the worldās only multi-state fair, celebrating all six New England states in one place. Think of it as a harvest festival, state fair, craft show, and food adventure all rolled into oneācomplete with parades, concerts, livestock, rides, and more fried dough than you can imagine.
Vermont Flannel has been part of The Big E for decades, and every year we bring our very best to share with visitors from near and far. Youāll find us in our beautiful post & beam building, packed wall-to-wall with the softest flannels youāve ever felt. This year is no differentāexcept weāve got something extra special waiting for you.
How to Find Us
Meet Gilbert: A Big E Exclusive
Every year, we design a limited-release plaid just for Big E fairgoers. This yearās pattern is called Gilbert, and it comes with a story worth telling.
The plaid was inspired by the Gilbert Farmstead, a 1794 farmhouse that was the first building reconstructed at Storrowton Village, right on the Eastern States Exposition fairgrounds where The Big E takes place. The farmhouse itself was built with hand-hewn timbers and wide-plank floors, and itās still filled with historyāoriginal woodworking, old family artifacts, and even a scallop-shelf corner cabinet that always seems to catch visitorsā eyes.
We took the federal-style architecture, colors, and spirit of that historic home and wove them into Gilbert. Itās our way of letting you carry a piece of New England history into your everyday lifeāwhether you wear it, wrap up in it, or gift it to someone you love.
Meet Gilbert in Person
Gilbert is only available at The Big E and likely to sell out fast. Come visit us soon!